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Business Strategies for OIC* Markets
  
 
Jun 2010: Rabi Al-Thani/ Rajab 1431: Issue 32
 

 

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Al Islami

Al Islami – Taking “Halal” to new Heights (new)

UAE based, Al Islami Food, is raising the standards of branding of Halal food products and reaping its benefits.  As an emerging regional brand, Al Islami is helping lead the way in broadening the current application of 'Halal' to encompass all aspects of its business operations and building its value proposition around the new philosophy.

Read on...


This section is geared specifically for marketing executives. Coverage includes strategies relating to:

Marketing Strategy
Branding
Public Relations
Internet Marketing
Marketing Research
Advertising
Retention

Attention University Programs and students: Participate in the Student Insights Program! Click here (pdf document) to download the Program Description.

UMW logo
Beyond Boundaries: UMW's Rebranding Strategy

Consumer Brands of the Top 100 Companies in the Muslim World

Marketing Strategy of Malaysia's Emerging Hypermarket - Mydin

Islamic Hotel Branding & Muslim Hospitality

Brands: Lost in Translation

Ten Rules of International Branding

Online Marketing Key for Global Ambitions:
Muslim World Trends

interbrand
Corporate Sector Role in 'Place Branding'

Growth Pains: Checking Negative Impact on Brands


Global Branding
the Emirates Way


'Fatwa' helps P&G in Anti-Counterfeiting PR Campaign


Consumer Brands of the Top 100 Companies in the Muslim World (DS100)

Seven New Laws of Global Marketing

Halal Perspectives: Understanding the Muslim Customer

Rural Marketing: Lessons From Bangladesh


Branding in an Age of Abundance

Corporate Naming: Are Customers Really Color Blind?

Playing the Professional Corporate Name Game


PR: The Most Underutilized Marketing Function

 

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 Recent Updates

IDB - The Most Impactful Institution of the Muslim World - Jun'10

Education takes the Multimedia Highway - Jun'10

Islamic Venture Capital: The Missing Link - Jun'10

Al Islami – Taking “Halal” to new Heights - Jun'10

Algeria: An Attractive Forum For Foreign Investment - Jun'10

Social Responsibility at Islamic Financial Institutions: 2009 Survey - Jan'10

Indonesia showcases its Top 100 Innovations - Oct 09

Unique IT Services in Islamic Finance and Key Players - Oct 09

Meet the Chief Yahoo! of the Arab World - Oct 09

Leadership Development Challenges for the Ummah - Oct 09

Beximco Pharma Leads Bangladeshi Pharmaceutical Exports - Oct 09

DS100: Top 100 Companies of the Muslim World 2008 Ranking - Feb 09

DS100 Analysis: Growth Slows, but Manufacturing Picks Up Strong - Feb 09

Pakistan’s Defence Sector Matures with UAV Technology - Feb 09

Turkish Economy Looks East - Feb 09

Beyond Boundaries: UMW's Rebranding Strategy - Feb 09

Global Food Crisis: A Bowl of Opportunities for Muslim World - Nov 08

 10 Most Visited Stories of the Year

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DS100: Top 100 Companies of the Muslim World
 •
Consumer Brands of the Top 100 Companies in the Muslim World 

'Change' Driving New Executive Job Demands in the Middle East

Promoting Scientific Innovation in the Muslim World

Ten Opportunity Trends for the Corporate Sector of the Muslim World

Si3 – the “Accenture of Pakistan” Aims Big

 •
Fadi Ghandour: A Rare New-Economy Entrepreneur 

Leading Business Cities of the Muslim World

Intellectual Property Gaining Protection in the Muslim World

Islamic Mobile Phone Signals Emergence of 'Muslim Lifestyle Market (tm)'


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Supported Events:

Oxford Islamic Branding Event

KazanSummit

American Muslim Consumer