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Business Strategies for the Muslim World
  
 
April 2008: Rabi-II 1429: Issue 25 
 

 

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Marketing Strategy of Malaysia's Emerging Hypermarket - Mydin (new)

Mydin Mohamed Holdings Berhad (Mydin) has developed a vision to become Malaysia's leading hypermarket. Today its hypermarkets are challenging the large foreign players Tesco, Carrefour and Giant.

Read on...


This section is geared specifically for marketing executives. Coverage includes strategies relating to:

Marketing Strategy
Branding
Public Relations
Internet Marketing
Marketing Research
Advertising
Retention

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Islamic Hotel Branding & Muslim Hospitality

Brands: Lost in Translation

Ten Rules of International Branding

Online Marketing Key for Global Ambitions:
Muslim World Trends

interbrand
Corporate Sector Role in 'Place Branding'

Growth Pains: Checking Negative Impact on Brands


Global Branding
the Emirates Way


'Fatwa' helps P&G in Anti-Counterfeiting PR Campaign


Consumer Brands of the Top 100 Companies in the Muslim World (DS100)

Seven New Laws of Global Marketing

Halal Perspectives: Understanding the Muslim Customer

Rural Marketing: Lessons From Bangladesh


Branding in an Age of Abundance

Corporate Naming: Are Customers Really Color Blind?

Playing the Professional Corporate Name Game


PR: The Most Underutilized Marketing Function

 

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